VIRTUE Smooth Shampoo 8 FL OZ | Alpha Keratin Smooths For Frizzy, Curly Hair | Sulfate Free, Paraben Free, Color Safe, Vegan (Pack of 1)

Formulated with our first-of-its-kind Alpha Keratin 60ku protein, Virtue Smooth Shampoo & Smooth Conditioner duo act as a powerful in-shower daily smoothing treatment for hair. They re-pave rough cuticles and reduce friction between each strand, tackling frizz at the source for haircare goes light years beyond basic cleansing. WHAT IT IS: A luxurious lathering shampoo with a soft and smooth finish. FRAGRANCE: A restorative blend of herbs, fruits, and citrus, incorporating soothing lavender and fresh mint essential oils. For all hair types, especially those with frizz-prone, wavy, or curly hair. Safe for color-treated and chemically treated hair. Free of sulfates, parabens, phthalates, synthetic colors and dyes. Gluten free. Cruelty free.