AVEDA MEN Pure-Formance Firm Hold Gel 150ml 150ml

"Hold your style in place all day with the Aveda Men Pure-Formance Firm Hold Gel. The gel gives your short style a healthy shine and never goes flaky while keeping it protected from the sun." - Hannah, Escentual Beauty Team. Why You'll Love The Aveda Men Pure-Formance Firm Hold Gel: Styling gel delivers a firm-hold to keep your style in place. Lightweight texture controls and defines hair. Leaves hair with a healthy shine. Non-flaking formula. Vegan and cruelty-free. What You Need To Know: Lock your style in place all day with the Pure-Formance Gel, perfect for achieving a sleek or textured style. The gel is lightweight, working to define your hair into any style, leaving a healthy sheen and natural fresh citrus scent - the gel won't flake or go crispy! The formula is enriched with UVA protectors, protecting hair from the drying and damaging effects of the sun. Why It's Escentual: If you want your hairstyle to last all day with a natural healthy sheen, you need to try the Pure-Formance