Avon Anew Ultimate Firm & Supple Day Cream 50ml, with Protinol™ Technology to Help Firm Skin, Reduce the Appearance of Wrinkles and Boost Radiance, Cruelty Free

FIRM AND SUPPLE DAY CREAM - Show your skin some love by adding Anew Ultimate Firm & Supple Day Cream to your morning beauty routine. Co-created with dermatologists and scientists - this day cream is formulated with our exclusive and award-winning Protinol** for a dual-collagen boost; and phloretin that helps skin feel firmer and more supple. POWERFUL INGREDIENTS - After 2 days, skin looks and feels firmer* and after 1 week, fine lines and wrinkles look reduced and skin tone looks more even.* HOW TO USE - Using your fingertips, gently massage this age-defying day cream into your skin in an upward and outward direction. CRUELTY FREE - We don't test a single product or ounce of ingredient on animals. In fact, we're actively against it, campaigning for acceptance on non-animal testing methods for more than 3 decades. AVON - We're passionate about keeping you at the centre of beauty, creating products that embrace the latest trends and cutting-edge technology, alongside everyday essentials that will be the staples of your beauty kit. *Based on consumer study with 111 participants. **Award-winning Protinol is the pioneering technology that activates TWO types of collagen, to help restore years of collagen loss in just 7 days.