Behavioural Economics

In recent years, many thinkers have attempted to incorporate-or reintegrate-behavioural and psychological insights into traditional economic models and theoretical analyses.Under the banner of ‘behavioural economics’, they have, in particular, deconstructed the fundamental assumption that human beings and economic organizations take decisions, and make rational choices, in their own interests. This new four-volume collection from Routledge brings together foundational and the best cutting-edge research to create a unique ‘mini library’.Edited by two leading scholars in the field, it has been designed to meet the need for an authoritative reference work to make sense of the origins of the behavioural approach, and the continuing upsurge in research output. The collection is divided into six principal parts: 1.Classical Behavioural Economics; 2. Modern Behavioural Economics; 3. Behavioural Finance Theory; 4. Behavioural Game Theory; 5. Behavioural Neuroeconomics; and 6. Agent-Based Behav