Bleach London I Saw Red Colour - Vibrant Bright Red Hair Dye - Vegan & PETA-Approved Semi-Permanent Direct Dye - 150 ml

Turn up the heat! This vibrant, fire-engine red semi-permanent hair dye adds a burst of intensity that lasts between 2-30 washes. It's your pathway to striking red locks. Our gentle and semi-permanent Super Cool Colours are suitable for all hair types. I Saw Red works best on hair that's been lightened to a blonde and toned with Champagne Super Toner. Also gives natural blonde and light brown a soft red hue. All BLEACH LONDON products are Vegan and PETA-Approved formulas. No bleach, ammonia or parabens. Perform a skin sensitivity test and a strand test 48 hours before use to make sure the product is suitable for you. Effortless Hue: Generously applying it to clean, towel-dried hair. Leave it on for 30 minutes before rinsing. Make sure to follow all instructions provided. One bottle is perfect for short hair or coloring freshly bleached and toned roots. Pro Tip: Keep your red vivid by mixing your I Saw Red Super Cool Colour with Reincarnation Bond Restoring Mask whenever your hair needs a boost. Avoid using hot water when rinsing to preserve your colour for longer.