Bleach London White Heat Colour - Creamy Cool White Blonde Hair Dye - Vegan & PETA-Approved Semi-Permanent Direct Dye - 150 ml

White light, white heat. White Heat Super Cool Colour turns bleached blonde hair a cool, creamy blonde that lasts between 1-3 washes. All BLEACH LONDON products are Vegan and PETA-Approved formulas. No bleach, ammonia or parabens. Formulated with Panthenol, Hydrolyzed Soy Protein and Wheat Amino Acids for shiny, silky soft strands. Effortless Hue: Generously applying it to clean, towel-dried hair. Leave it on for 30 minutes before rinsing. Make sure to follow all instructions provided. One bottle is perfect for short hair or coloring freshly bleached and toned roots. Pro Tip: Use Silver Shampoo and Conditioner every other wash or Pearlescent Shampoo and Conditioner for a pearly shine. Hydrate and nourish your hair with Reincarnation Bond Restoring Mask. Avoid using hot water when rinsing to preserve your colour.