BRAVIA 8A 77" 4K Ultra HD OLED Smart Google TV - K-77XR8APU
Sony BRAVIA 8A OLED 77 Inch 4K HDR Google Smart TV, Gaming Features for PlayStation 5 and IMAX Enhanced, Dolby Vision Atmos, Google Cast, Apple AirPlay, 120Hz 77XR8A
Overall Rating: 2.4 / 5 (average from multiple review sources, as of 9 May 2026)
Based on a total of 47,062 customer reviews from independent review platforms.
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Based on a total of 47,062 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Sony BRAVIA 8A K-77XR8A 77 inch OLED 4K Ultra HD HDR Smart TV | XR Processor - Quad Core | 3840 x 2160 Resolution
Overall Rating: 4.9 / 5 (average from multiple review sources, as of 17 May 2026)
Based on a total of 133,862 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
Based on a total of 133,862 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Sony Bravia 8A 77Inch K77XR8APU 4K UHD HDR OLED Google TV
Overall Rating: 4.1 / 5 (average from multiple review sources, as of 16 May 2026)
Based on a total of 269,744 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
Based on a total of 269,744 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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3 to 5 days
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Sony 77" 4K Ultra HD OLED Smart Android TV [2025] - K77XR8AB, Black
Overall Rating: 4.9 / 5 (average from multiple review sources, as of 8 May 2026)
Based on a total of 995,510 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
Based on a total of 995,510 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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3 to 12 days
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77" SONY BRAVIA 8A OLED 4K HDR AI Smart TV - K77XR8AB, Silver/Grey
Overall Rating: 4.5 / 5 (average from multiple review sources, as of 10 May 2026)
Based on a total of 3,890,966 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
Based on a total of 3,890,966 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
Cheapest Price
3-5 working days
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£2,399.00
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Product Information
Weight & dimensions
| Stand width | 125.8 cm |
| Weight (without stand) | 32.3 kg |
| Height (without stand) | 984 mm |
| Depth (without stand) | 380 mm |
| Width (without stand) | 1713 mm |
| Weight (with stand) | 34 kg |
| Height (with stand) | 1012 mm |
| Depth (with stand) | 405 mm |
| Width (with stand) | 1713 mm |
Packaging content
| Smart Remote included | No |
| Remote control included | Yes |
Other features
| Country of origin | Slovakia |
Packaging data
| Package width | 1912 mm |
| Package depth | 191 mm |
| Package height | 1115 mm |
| Package weight | 44 kg |
Brand-specific features
| Sony technologies (AV/TV) | Acoustic Centre Sync, Acoustic Surface Audio+, Android TV, Apple AirPlay 2, BRAVIA CORE™ Calibrated Mode, BRAVIA Core, Black equalizer, Chromecast Built-in, Dolby Atmos®, Dolby Vision™, Eco Dashboard, Gaming menu, Google Assistant, Google TV, Multi-View, X-Balanced Speaker, XR Contrast Booster, XR Triluminos Pro |
Management features
| Works with the Google Assistant | Yes |
| Sleep timer | Yes |
| On/Off timer | Yes |
| Electronic Programme Guide (EPG) | Yes |
| Number of OSD languages | 72 |
| Voice control | Yes |
Ports & interfaces
| HDMI ports quantity | 4 |
| Common interface Plus (CI+) | Yes |
| RF ports quantity | 1 |
| USB 2.0 ports quantity | 2 |
| Ethernet LAN (RJ-45) ports | 1 |
| HDCP | Yes |
| Audio Return Channel (ARC) | Yes |
| HDMI version | 2.1 |
Performance
| Parental control | Yes |
| USB recording | Yes |
| High Dynamic Range (HDR) supported | Yes |
| Picture processing technology | Sony XR Contrast Booster |
| Teletext function | Yes |
| High Dynamic Range (HDR) technology | Dolby Vision, High Dynamic Range 10 (HDR10) |
| Game features | Auto Low Latency Mode (ALLM), Variable Refresh Rate (VRR) |
Design
| Stand type | Legs stand |
| Stand colour | Silver |
| Panel mounting interface | 300 x 300 mm |
| VESA mounting | Yes |
| Product colour | Black |
| Introduction year | 2025 |
Network
| Ethernet LAN | Yes |
| Bluetooth version | 5.3 |
| Bluetooth | Yes |
| Wi-Fi standards | 802.11a, 802.11b, 802.11g, Wi-Fi 4 (802.11n), Wi-Fi 5 (802.11ac), Wi-Fi 6 (802.11ax) |
| Wi-Fi | Yes |
| Web browser | Yes |
| Miracast | No |
| Bluetooth profiles | A2DP, AVRCP, HOGP, SPP |
| Bluetooth Low Energy (BLE) | Yes |
Audio
| Enhanced Audio Return Channel (eARC) | Yes |
| Audio decoders | DTS Digital Surround, DTS Express, DTS-HD Master Audio, DTS:X, Dolby Atmos |
| Built-in subwoofer | Yes |
| RMS rated power | 56 W |
Smart TV
| Music apps | YouTube Music |
| Smart TV | Yes |
| Smart modes | Cinema, Dolby Vision Bright, Dolby Vision Dark, Dolby Vision Game, Dolby Vision Vivid, FPS, Photo, RTS, Standard, Vivid |
| Apple AirPlay 2 support | Yes |
| Operating system version | Android 12 |
| Operating system installed | Android TV |
TV tuner
| Digital signal format system | DVB-C, DVB-S, DVB-S2, DVB-T, DVB-T2 |
| Tuner type | Analog & digital |
Display
| Viewable size diagonal | 19.5 cm |
| Display resolution | 3840 x 2160 pixels |
| HD type | 4K Ultra HD |
| Native refresh rate | 120 Hz |
| Supported video modes | 480p, 576p, 720p, 1080i, 1080p, 2160p |
| Supported graphics resolutions | 3860 x 2160, 4096 x 2160 |
| Display diagonal | 195.6 cm (77") |
| Screen shape | Flat |
| Display technology | OLED |
Power
| Energy saving mode | Yes |
| Energy efficiency scale | A to G |
| Power consumption (typical) | 619 W |
| AC input frequency | 50 Hz |
| AC input voltage | 220 - 240 V |
| Energy consumption (HDR) per 1000 hours | 142 kWh |
| Energy consumption (SDR) per 1000 hours | 107 kWh |
| Energy efficiency class (HDR) | G |
| Energy efficiency class (SDR) | E |
| Power consumption (standby) | 0.5 W |
Product information
At a glance
- Exceptional 4K HDR imagery for vibrant visuals
- Sleek design fits any home style effortlessly
- Immersive sound from integrated audio technology
Note: This text was created with the help of AI.
Experience the Ultimate Viewing Pleasure with Sony BRAVIA 8A K-77XR8A
The TVs enthusiast will absolutely love the Sony BRAVIA 8A K-77XR8A! This model is perfect for families, movie buffs, and gamers alike, offering an immersive experience that transforms your living room into a home theatre. Its dynamic features make it suitable for anyone looking to elevate their viewing experience with stunning picture quality and smart technology integration.
Stunning Visuals and Smart Features
The Sony BRAVIA 8A K-77XR8A boasts remarkable visual capabilities, thanks to its 4K HDR processor that enhances every detail of your favourite films and shows. Users will appreciate the rich contrast and vibrant colours, which are complemented by the OLED technology delivering deep blacks and bright highlights. Additionally, the TV supports various streaming services, allowing easy access to your favourite content with just a click. With built-in Google Assistant, you can control your smart home devices, set reminders, or even find out the latest weather updates without lifting a finger!
Elegant Design That Complements Any Space
Aesthetically pleasing, the Sony BRAVIA 8A K-77XR8A features a sleek design that seamlessly integrates with any home décor. Its ultra-thin bezel maximizes the screen size while maintaining a modern look, making it a stylish addition to your living room. The TV can be wall-mounted for a clean, uncluttered appearance, or you can choose to place it on a stand to showcase its stunning design. Plus, the cable management system keeps your space tidy, so you can focus on what really matters: enjoying your favourite shows!
Enhanced Audio Experience
Not only does this TV excel in visual performance, but it also delivers an impressive audio experience. The integrated Acoustic Surface Audio technology ensures that sound comes directly from the screen, creating a more immersive and realistic experience. The built-in subwoofer provides deep bass, while the clear audio technology enhances dialogue, making it easier to follow even the most intricate plot lines. Whether you're watching an action-packed movie or tuning into your favourite series, you'll enjoy a captivating sound that pulls you into the action.
Note: This text was created with the help of AI.
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PICTURE QUALITY: The pinnacle of picture precision, our bright OLED panel features 8+ million self-illuminating pixels! XR Contrast Booster delivers true-to-life contrast, just as the movie creators intended. SOUND QUALITY: On the BRAVIA 8A, the screen is the speaker - just like a cinema screen! Voice Zoom 3(1) enhances dialogue and 3D Surround Upscaling gives everything the surround sound treatment. TV + SOUNDBAR: Turn your home into a BRAVIA Theatre! Sony soundbars with 360 Spatial Sound Mapping(1) create phantom speakers in a cinematic layout; Acoustic Center Sync(2) delivers immersive audio-visual alignment. DESIGN: Designed to take centre stage, the BRAVIA 8A harmoniously blends with home interiors and accessories. The 4-way stand provides real flexibility. GAMING: HDMI 2.1 gaming features are included (4K/120fps, VRR, ALLM)(1) and our Game Menu 2(5) puts all essentials in one place. PS5 users will unlock extra gaming features. PS Remote Play(4) lets you play from anywhere.
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