Decoding Global Marketing Decisions: Leveraging AI and Emotional Intelligence for Entrepreneurial Success (Advances in Computational Collective Intelligence)

Decoding Global Marketing Decisions: Leveraging AI and Emotional Intelligence for Entrepreneurial Success offers an in-depth exploration of how Artificial Intelligence and Emotional Intelligence are reshaping the future of global marketing and entrepreneurship. As organizations compete in highly volatile and culturally diverse markets, success increasingly depends on the ability to integrate data-driven intelligence with human-centered emotional insight.This book presents cutting-edge research and practical frameworks that reveal how entrepreneurs and marketers can harness AI-powered tools, emotionally intelligent strategies, and innovative digital models to drive sustainable business growth across borders. Key topics include:Empowered and data-driven decision-making in global marketsEmotional intelligence as a driver of entrepreneurial successAI-powered marketing strategies and analyticsCross-cultural consumer behavior and engagementAI transformation in finance, influencer marketing,