Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)

Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)

Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)

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Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)

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Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)

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Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)

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Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)

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Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)

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Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)

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Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)

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Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)

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Pages: 216, Edition: 1, Paperback, SAGE Publications, Inc
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