Joico InnerJoi Preserve Protective Milk 50ml

This 50ml Preserve Protective Milk by Innerjoi is the naturally protective answer for colour-treated hair! The natural derived ingredient formulas, which include Raspberry seed oil and Beetroot extract have been developed specifically for fade-fighting. Give your colour-treated hair just the care and protection it needs to stay salon-vibrant, for longer. • 90% naturally-derived ingredients* • Preserves the life of your hair colour • Gentle cleansing • Free of SLS/SLES sulfates** • Maintains 83% of haircolor*** *According to Global ISO 16128 Standard, 90%+ naturally derived means that plant and mineral-derived materials and water, all of which undergo limited processing, make up at least 90% of the formulas. **SLS/SLES = Sodium Lauryl Sulfate/Sodium Laureth Sulfate. ***After 10 washes, when using Shampoo, Conditioner, and Protective Milk. BEETROOT EXTRACT; A natural, multifunctional ingredient, has been linked to protection against hair colour fade. RASPBERRY SEED OIL; A natural source