LG 55" OLED evo AI G5 4K Smart TV 2025 OLED55G54LW

Advanced OLED processor for optimised pictures and sound<br>Exclusive to select LG OLED TVs including the G5 the incredible 11 AI Processor is tailored for OLED technology delivering unmatched picture and sound quality. This is the most advanced processor ever made for an LG TV intuitively delivering image enhancement through AI Super Upscaling and emotional precision through AI Director Processing. It will also upscale audio for a more cinematic experience whilst also ensuring every word is clear through AI Voice Remastering.<br><br>Brightness Booster Ultimate<br>LG OLED G5 features Brightness Booster Ultimate - consisting of an advanced Light Boosting Algorithm plus Light Control Architecture which enables stunningly bright images (up to 3 times brighter than conventional OLED*) ensuring a stunning picture no matter how bright or dark your room.<br>*3 times brightness increase not applicable to 97/48 sizes.<br><br>Perfect Black <br>LG self-lit OLED is the pinnacle of TV technology. A