Living Proof No Frizz Shampoo, 236 ml

A thorough cleanse is often the first step towards achieving smooth hair that is less prone to frizz. Living Proof No Frizz Shampoo has been specially formulated to gently cleanse unruly hair whilst respecting the hair’s natural surface. Instead of conventional sulphates or silicones, the advanced formulation uses what is known as Sili-CLONE HairTech. This sunflower-based technology can simulate typical silicone effects such as shine, smoothness and easier combing, without weighing the hair down unnecessarily or leaving behind residue. The rich lather reliably removes everyday dirt, excess oil and build-up. The experience is accompanied by a subtle, invigorating citrus scent with fresh notes, making hair washing a pleasant experience. The mild formula is also suitable for coloured or chemically treated hair, as it is designed to preserve colour vibrancy. Visually, the tube features a simple beige colour with a matte finish, whilst the word frizz on the front is symbolically crossed out