Managing Brand Equity: Capitalizing on the Value o of a Brand Name

Managing Brand Equity: Capitalizing on the Value o of a Brand Name

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Managing Brand Equity: Capitalizing on the Value o of a Brand Name

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Managing Brand Equity: Capitalizing on the Value o of a Brand Name

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Managing Brand Equity: Capitalizing on the Value o of a Brand Name

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Managing Brand Equity: Capitalizing on the Value o of a Brand Name

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Managing Brand Equity: Capitalizing on the Value o of a Brand Name

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Managing Brand Equity: Capitalizing on the Value o of a Brand Name

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  • Cheapest price: £21.74
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Managing Brand Equity: Capitalizing on the Value o of a Brand Name

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Pages: 224, Edition: Illustrated, Hardcover, Jossey Bass
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