Marketing Intelligence, Part A: Understanding Customers in the Era of Digitalization
Marketing Intelligence, Part A: Understanding Customers in the Era of Digitalization
Overall Rating: 2.4 / 5 (average from multiple review sources, as of 9 Jan 2026)
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Based on a total of 45,295 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Marketing Intelligence, Part A: Understanding Customers in the Era of Digitalization
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Marketing Intelligence, Part A : Understanding Customers in the Era of Digitalization
Overall Rating: 4.2 / 5 (average from multiple review sources, as of 1 Jan 2026)
Based on a total of 50,012 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
Based on a total of 50,012 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Marketing Intelligence, Part A: Understanding Customers in the Era of Digitalization
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Marketing Intelligence, Part A: Understanding Customers in the Era of Digitalization - Details
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Pages: 248, Hardcover, Emerald Publishing Limited
£27.73
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