QE50LS01DA The Serif 50" Smart 4K HDR QLED TV 50Hz Refresh Rate

The Serif from Samsung has an All-round 360° Design that's made to look good from every angle. That means you can place it anywhere you like in your space, even in the middle of the room. Designed by Bouroullec, the distinctive profile forms the shape of a capital 'I' - and it's certainly eye-catching. The Matte Display absorbs reflections, so there won't be any distracting glare, even in a bright room. You'll love how good your entertainment looks too. Quantum Dots transform light into lifelike, accurate colour for natural looking scenes. The sky is brighter, the grass is greener, and the details are clearer. It's even been given the thumbs up by Pantone (and they know a thing or two about colour).Good to know- This TV is freestanding thanks to the chic black metal floor stand - but you can always swap it out to fit your furniture- No need to constantly adjust the volume - AI Sound tweaks the audio to what's on and any background noise in your room- Ambient Mode+ can display artwork,