Seiko SUR537P1 Women's | White Dial | Stainless Steel Watch

Introducing the Seiko Conceptual collection: classic-style watches, designed in-house with over 100 years of watchmaking expertise from the UK Jewellery Awards 2024 ‘Watch Brand of the Year.’Seiko was established in 1881 when Kintaro Hattori founded a watch and clock repair shop in the Ginza area of Tokyo. Seiko is best known for its world-leading innovations and in-house manufacturing, leading to many ‘firsts’ in the watch industry.With a vast array of designs and styles, the Conceptual collection has a focus on practicality, reliability, and durability; watches built to keep up with your busy lifestyle.The Japanese-based company has grown over the years, but remains best known for its world-leading brands and in-house manufacturing, responsible for many ‘firsts’ in the watch industry.