Sony BRAVIA 5 FWD-98XR55 98" XR|Mini LED 4K HDR display with Google TV

Sony BRAVIA FWD-98XR55 98 Inch 4K Smart TV 98” 4K Smart TV with Cognitive Processor XR and Google TV, designed for large professional spaces requiring

Sony BRAVIA 5 FWD-98XR55 98" XR|Mini LED 4K HDR display with Google TV

Overall Rating: 4.7 / 5 (average from multiple review sources, as of 16 Oct 2026)
Based on a total of 610 customer reviews from independent review platforms.

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The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.

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Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
Cheapest Total Price
Expected in 4-6 weeks
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£5,416.49
Delivery from £89.99

Sony BRAVIA FWD-98XR55 98 Inch 4K Smart TV 98” 4K Smart TV with Cognitive Processor XR and Google TV, designed for large professional spaces requiring

Overall Rating: 4.2 / 5 (average from multiple review sources, as of 1 Oct 2026)
Based on a total of 3,053 customer reviews from independent review platforms.

Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.

All brand names and logos are the property of their respective owners.

Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
4 to 5 business days
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£6,940.79
Delivery from £95.99
Sony BRAVIA 5 FWD-98XR55 98" XR|Mini LED 4K HDR display with Google TV

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Cinema-quality entertainment for your home - the new Sony BRAVIA 5 With the BRAVIA 5, you’ll experience television at the very highest level. The innovative combination of Mini LED technology, intelligent picture analysis and cinema-quality sound brings spectacular contrast, brilliant colours and an impressive soundscape to your living room. This display has been developed with the same precision as professional reference monitors used in the film industry - for a viewing experience that remains true to the creative vision of the filmmakers. Technical specifications at a glance: * Display technology: XR | Mini-LED with XR Backlight Master Drive * Resolution: 4K Ultra HD with HDR support (Dolby Vision, HDR10, HLG) * Image processing: AI-powered XR processor with XR Clear Image * Colour reproduction: XR Triluminos Pro with billions of colours * Smart TV: Google TV with over 400,000 titles and over 10,000 apps * Gaming: HDMI 2.1 (4K/120fps, VRR, ALLM), Game Menu 2, PS5 features
£5,416.49
Expected in 4-6 weeks
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Product Information

Weight & dimensions

Weight (without stand) 69 kg
Height (without stand) 1255 mm
Depth (without stand) 85 mm
Width (without stand) 2199 mm
Weight (with stand) 71.4 kg
Height (with stand) 1325 mm
Depth (with stand) 488 mm
Width (with stand) 2199 mm

Other features

Smart calibration Yes
Integrated clock Yes

Packaging data

Package width 2332 mm
Package depth 286 mm
Package height 1396 mm
Package weight 94 kg
Package type Box

Technical details

Internal storage capacity 32 GB

Management features

Works with the Google Assistant Yes
Sleep timer Yes
On/Off timer Yes

Ports & interfaces

HDMI ports quantity 4
Digital audio optical out 1
USB 2.0 ports quantity 2
Ethernet LAN (RJ-45) ports 1
HDCP version 2.3
HDCP Yes

Performance

High Dynamic Range (HDR) supported Yes
Picture processing technology Sony XR Triluminos Pro
Backlight dimming technology Local Dimming
High Dynamic Range (HDR) technology High Dynamic Range 10 (HDR10), Dolby Vision, Hybrid Log-Gamma (HLG)

Design

Stand type Legs stand
Stand colour Black
Frame Yes
Panel mounting interface 600 x 400 mm
VESA mounting Yes
Product colour Black

Network

Ethernet LAN Yes
Bluetooth Yes
Wi-Fi Yes

Audio

RMS rated power 40 W
Number of speakers 4

Smart TV

Video apps Google TV
Built-in Chromecast Yes
Smart TV Yes
Apple AirPlay 2 support Yes
Operating system version Android 12
Operating system installed Android TV
Internet TV Yes

Display

Display resolution 3840 x 2160 pixels
Viewing angle, horizontal 178°
Viewing angle, vertical 178°
HD type 4K Ultra HD
Motion interpolation technology XR Motion Clarity
Display diagonal 2.49 m (98")
Native aspect ratio 16:9
Screen shape Flat
LED backlighting type Mini LED
LED backlight Yes
Display technology LCD

Power

Energy saving mode Yes
Power consumption (typical) 621 W
Power consumption (standby) 0.5 W

Product information

At a glance

  • Stunning 8K visuals for lifelike clarity
  • Sleek design complements any living space
  • Advanced gaming features enhance performance experience

Note: This text was created with the help of AI.

Elevate Your Home Entertainment Experience with the Sony BRAVIA 5 XR K98XR55

The Sony BRAVIA 5 XR K98XR55 is the perfect choice for anyone who craves an unparalleled viewing experience, whether you're a movie enthusiast, a gaming aficionado, or just someone who enjoys binge-watching your favorite shows. With its stunning visuals and smart features, this TV guarantees you won’t miss a moment of your preferred entertainment. Ideal for families, home cinema setups, or casual viewers, this brilliant display will captivate your senses and transform your living room into a personal theatre. For those exploring the latest options in TVs, looking into this model is a must! Check out the selection at https://www.pricehunter.co.uk/categories/tvs-4012.html.

Brilliant Display and Smart Features

One of the standout features of the Sony BRAVIA K98XR55 is its **8K resolution** clarity, bringing every scene to life with stunning detail and vibrant colors. Thanks to the **Cognitive Processor XR**, this TV understands how humans see and hear, delivering an immersive experience that feels incredibly realistic. You’ll enjoy enhanced contrast with **XR OLED Contrast** technology, ensuring deep blacks and bright whites for an authentic viewing experience. Additionally, the **XR HDR Remaster** feature analyzes colors individually, allowing for a more natural and expressive palette. Whether you’re watching a nature documentary or your favorite action movie, the quality will leave you in awe.

Sleek Design and User-Friendly Interface

The Sony BRAVIA K98XR55 isn't just about performance; it's also a stylish addition to any room. Its sleek, minimalist design allows it to blend seamlessly with your home décor. The **flush surface** and **narrow bezels** ensure that your focus remains on the screen without distractions. Furthermore, the TV features a **premium stand**, giving you the option to showcase it elegantly on a table or mount it on the wall for that modern touch. Coupled with a user-friendly interface, navigating through your favorite apps and services is a breeze, making movie nights and gaming sessions more enjoyable than ever.

Ultimate Connectivity and Gaming Performance

With multiple HDMI ports, the Sony BRAVIA K98XR55 supports a wide range of devices, from gaming consoles to sound systems, ensuring a seamless connection for all your entertainment needs. The **ALLM (Auto Low Latency Mode)** and **VRR (Variable Refresh Rate)** features are particularly impressive for gamers, minimizing input lag and providing smoother gameplay. Plus, with built-in support for popular streaming services, accessing your favorite shows is efficient and hassle-free. You can even control the TV using your voice, thanks to **Google Assistant**, making it a versatile choice for a tech-savvy home. Enjoy every moment, knowing that this TV is equipped with the latest technology to support all your entertainment adventures!

Note: This text was created with the help of AI.

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