Strategic Market Creation: A New Perspective on Marketing and Innovation Management

Strategic Market Creation: A New Perspective on Marketing and Innovation Management

Strategic Market Creation: A New Perspective on Marketing and Innovation Management

Overall Rating: 1.5 / 5 (average from multiple review sources, as of 27 Jun 2026)
Based on a total of 65 customer reviews from independent review platforms.

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Strategic Market Creation: A New Perspective on Marketing and Innovation Management

Overall Rating: 1.5 / 5 (average from multiple review sources, as of 27 Jun 2026)
Based on a total of 65 customer reviews from independent review platforms.

Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.

All brand names and logos are the property of their respective owners.

Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Strategic Market Creation: A New Perspective on Marketing and Innovation Management

Overall Rating: 1.5 / 5 (average from multiple review sources, as of 27 Jun 2026)
Based on a total of 65 customer reviews from independent review platforms.

Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.

All brand names and logos are the property of their respective owners.

Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Strategic Market Creation: A New Perspective on Marketing and Innovation Management

Overall Rating: 1.5 / 5 (average from multiple review sources, as of 27 Jun 2026)
Based on a total of 65 customer reviews from independent review platforms.

Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.

All brand names and logos are the property of their respective owners.

Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Strategic Market Creation: A New Perspective on Marketing and Innovation Management

Overall Rating: 1.5 / 5 (average from multiple review sources, as of 27 Jun 2026)
Based on a total of 65 customer reviews from independent review platforms.

Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.

All brand names and logos are the property of their respective owners.

Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Strategic Market Creation: A New Perspective on Marketing and Innovation Management

Overall Rating: 2.3 / 5 (average from multiple review sources, as of 23 Jun 2026)
Based on a total of 48,964 customer reviews from independent review platforms.

Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.

All brand names and logos are the property of their respective owners.

Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Strategic Market Creation: A New Perspective on Marketing and Innovation Management

Overall Rating: 1.5 / 5 (average from multiple review sources, as of 27 Jun 2026)
Based on a total of 65 customer reviews from independent review platforms.

Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.

All brand names and logos are the property of their respective owners.

Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Strategic Market Creation: A New Perspective on Marketing and Innovation Management

Overall Rating: 1.5 / 5 (average from multiple review sources, as of 27 Jun 2026)
Based on a total of 65 customer reviews from independent review platforms.

Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.

All brand names and logos are the property of their respective owners.

Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
Usually dispatched within 3 to 4 weeks
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£63.88
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Strategic Market Creation: A New Perspective on Marketing and Innovation Management

Overall Rating: 1.5 / 5 (average from multiple review sources, as of 27 Jun 2026)
Based on a total of 65 customer reviews from independent review platforms.

Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.

All brand names and logos are the property of their respective owners.

Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Strategic Market Creation: A New Perspective on Marketing and Innovation Management

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Pages: 464, Edition: 1, Paperback, Wiley
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