The Development of Cross-border E-commerce: Evidence from China and Central Asian Countries (Advanced Studies in E-Commerce)

This book takes the analysis on the development of cross-border e-commerce between China and Central Asian countries in the recent years, involving the environment, current situation and potential opportunities and challenges.Cross-border e-commerce has served as one of China’s fastest growing forms of foreign trade.This book showcases China (especially Sichuan province) and central Asia countries how cross-border e-commerce develops from mechanism, mode to application.It's insightful for global readers interested in cross-border e-commerce in academia, business and policy-making