The Global Brand – How to Create and Develop Lasting Brand Value in the World Market
The Global Brand: How to Create and Develop Lasting Brand Value in the World Market
Overall Rating: 4.8 / 5 (average from multiple review sources, as of 11 Aug 2026)
Based on a total of 80,524 customer reviews from independent review platforms.
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Based on a total of 80,524 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Usually dispatched within 6 weeks
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£17.23
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The Global Brand: How to Create and Develop Lasting Brand Value in the World Market
Overall Rating: 4.8 / 5 (average from multiple review sources, as of 11 Aug 2026)
Based on a total of 80,524 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
Based on a total of 80,524 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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£22.92
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Pages: 272, Paperback, Palgrave Macmillan
£17.23
Usually dispatched within 6 weeks
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The Global Brand: How to Create and Develop Lasting Brand Value in the World Market - Details
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