The Go-giver Influencer : A Little Story About a Most Persuasive Idea by Bob Burg

The Go-giver Influencer: A Little Story About a Most Persuasive Idea by Bob Burg is a parable from the bestselling authors of The Go-Giver , Go-Givers Sell More and The Go-Giver Leader . It is presented as a story about the paradox of getting ahead by putting other people’s interests first. Author: Bob Burg Related titles referenced: The Go-Giver, Go-Givers Sell More, The Go-Giver Leader Centred on two young, ambitious businesspeople, the book follows Gillian Waters, chief buyer for Smith & Banks, and Jackson Hill, founder of Angels Clothed in Fur, a small but growing manufacturer of all-natural pet foods. Each wants something the other can provide: Jackson sees Smith & Banks as a route to reaching more animals with his products, while Gillian believes Angels Clothed in Fur could offer her company a distinctive, high-quality line-if she can secure an exclusive. As negotiations become adversarial and f...