The One and the Ninety-Nine: How to Break Free from the Tribe

‘Burgis shows you how to be authentically yourself’ - Kim Scott, bestselling author of Radical Candor'The One and the Ninety-Nine offers a compelling exploration of how to develop a healthier sense of self in an age of social contagion and fragmented identities.A timely and much-needed book.' -Anne-Laure Le Cunff, neuroscientist and author of Tiny Experiments. It’s not hard to find your tribe. The real challenge today is not losing yourself within one. We are living in an era of crisis where becoming a whole person means navigating constant external pressure.Some of us dissolve into group identities, while others withdraw into temporary and sometimes dangerous online collectives.Both are symptoms of the same problem: a fragmented sense of self in an age of mass influence. One and the Ninety-Nine is your essential roadmap to forging a stable, authentic identity in the face of coercion and conformity.Through compelling and original insights, author Luke Burgis dives into philosophy, psyc