The Persuasion Engine: How Any Business Can Use AI-Powered Neuromarketing to Understand and Win Customers
The Persuasion Engine : How Any Business Can Use AI-Powered Neuromarketing to Understand and Win Customers
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The Persuasion Engine: How Any Business Can Use AI-Powered Neuromarketing to Understand and Win Customers
Overall Rating: 1.5 / 5 (average from multiple review sources, as of 24 Jan 2026)
Based on a total of 32,786 customer reviews from independent review platforms.
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Based on a total of 32,786 customer reviews from independent review platforms.
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All brand names and logos are the property of their respective owners.
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This title will be released on June 30, 2026. Pre-order now. Express Delivery available with Amazon Prime.
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The Persuasion Engine : How Any Business Can Use AI-Powered Neuromarketing to Understand and Win Customers - Details
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- Cheapest price: £19.32
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Tap into your customers’ unconscious minds with cutting-edge AI and neuromarketing techniques The Persuasion Engine, by neuromarketing and behavioral science expert Roger Dooley, solves the most pressing challenge faced by every marketer: how to figure out why customers make the decisions they do when 95% of their thought processes occur at an unconscious level.Dooley explains how artificial intelligence democratizes sophisticated neuromarketing tools that were once available only to Fortune 500 companies, making powerful customer insight and persuasion techniques accessible to businesses of any size.The book walks you through the evolution of traditional neuromarketing into ”Neuromarketing 2.0,” where AI-powered tools eliminate the need for expensive lab studies and human behavioral science experts.It offers a comprehensive roadmap for implementing eye tracking, facial coding, biometrics, implicit testing, and advanced AI behavioral techniques that dramatically improve marketing effec
£19.32
2 - 4 working days
Whsmith.co.uk
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