The Transparent Sales Leader: How The Power of Sincerity, Science & Structure Can Transform Your Sales Team’s Results

It’s the age-old issue facing sales organizations. Sales training and enablement is focused on the sales team, not the leaders.The prevailing thought is if you have graduated to sales leadership, you must already know what you’re doing, otherwise you wouldn’t have been promoted into the role.For most sales leaders, their approach is borne from experiences working for and around other sales leaders.No formal training. No framework. Limited understanding of how individual salespeople are inspired to stay, do their best, and advocate to others.Hitting a revenue target is not the job, it’s the outcome.The inspiration of your team is only “coin operated” if you’re doing it wrong. But there’s good news!Sales leadership doesn’t have to be that hard.There’s a massive opportunity to stand out from the rest; to be more prepared, more effective and to maximize the revenue capacity of your teams. And in today’s environment, where the physical and emotional cost of changing sales jobs is practicall