Trends for a Sustainable and Resilient Wine Tourism Industry: Pathways of Innovation, Inclusion, and Territorial Resilience from Around the World (Tourism, Hospitality & Event Management)

Wine tourism stands at a decisive crossroads. Confronted with climatic constraints, digital transformation, evolving visitor expectations, and heightened social responsibility, the sector occupies a strategic position within broader sustainability and resilience agendas. This book offers a comprehensive, multidisciplinary examination of these transitions.Drawing on recent theoretical advances and empirical studies from diverse wine regions worldwide, it highlights pathways shaping the future of wine tourism.Addressing environmental adaptation, business model innovation, entrepreneurship, digital and phygital experience design, accessibility, destination governance, and cultural mediation, the chapters reveal a shift from product-oriented logics to the co-creation of meaningful, inclusive, and transformative experiences.Wine tourism emerges as a dynamic ecosystem that generates sustainable value. Intended for professionals and scholars in wine, tourism, marketing, communication, managem