Write for Your Life: A Guide to Clear and Purposeful Writing (and Presentations)

How would you create a winning pitch for your latest investment idea? Or persuasively argue for a major policy change? Or successfully ask your boss for a raise? The answer: clear and effective communication, whether in writing or through a presentation.Best-selling author Charles Wheelan has spent decades mastering effective communication skills in his work as a writer, college professor, journalist, speechwriter, political candidate, and public speaker. In Write for Your Life, he shares his best tips. Taking readers through all the steps required to arrive at a coherent first draft, he then explains the best ways to improve and fine-tune your writing. He covers how to organize and present information, why it’s necessary to adapt your tone to different audiences, and when to use summaries, sidebars, bullet points, and other tools for making information more digestible. He explores the truth behind popular clichés like "Show, don’t tell" and "Kill your darlings," and discusses the prop