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Relationship Marketing in the Digital Age (Routledge Studies in Marketing)
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Exploring Hospitality Sector Through Relationship Marketing: A Pakistani Perspective
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Customer-Dominant Logic: Customer-Dominant Management as a New Target in Relationship Marketing
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Relationship Marketing: A Consumer Experience Approach (SAGE Advanced Marketing Series)
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Handbook of Research on Applied AI for International Business and Marketing Applications (Advances in Marketing, Customer Relationship Management, and E-servcies)
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Customer Relationship Management Systems: How to Next-Level the Performance of Your Sales, Marketing and Customer Support
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Strategic Customer Relationship Management in the Age of Social Media (Advances in Marketing, Customer Relationship Management, and E-Services)
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Value-Based Marketing Strategy: Pricing and Costs for Relationship Marketing
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CRM in Pharmaceutical and Healthcare Marketing: Creating a long term partnership over a short term transactional relationship
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Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-Services)
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Organizations and Social Networking: Utilizing Social Media to Engage Consumers (Advances in Marketing, Customer Relationship Management, and E-Services)
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