Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders – 2nd edition
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Overall Rating: 2.4 / 5 (average from multiple review sources, as of 10 Mar 2026)
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Based on a total of 46,572 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Second Edition)
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Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Second Edition)
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Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Second Edition)
Overall Rating: 2.4 / 5 (average from multiple review sources, as of 10 Mar 2026)
Based on a total of 46,572 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
Based on a total of 46,572 customer reviews from independent review platforms.
Sources & Transparency:
The values are derived from publicly available retailer ratings from platforms such as Feefo, http://Reviews.io , Trustpilot, and others, and are aggregated monthly.
All brand names and logos are the property of their respective owners.
Notice:
pricehunter.co.uk cannot guarantee that published shop ratings originate from consumers who have actually made a purchase from the reviewed retailer.
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Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Second Edition)
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Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Second Edition) - Details
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- Cheapest price: £18.24
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Pages: 368, Edition: 2, Hardcover, Wiley
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