Preference Vivids 3.161 Magnetic Plum: Long-lasting, high-intensity permanent hair colour for vibrant, captivating results.

Permanent hair colour in a new look: L'Oréal Paris Vivids range, For intense, bold colour, shine and radiance, Choose from 14 shades Results: High-intensity, long-lasting, bold colour, Up to 3X shinier hair, Luminous colour, Lasts up to 8 weeks* 1) Protect hands and shoulders, pour contents from colouring bottle into developer bottle, close and shake, 2) Part your hair into small, even sections, apply colour using applicator tip (see instruction leaflet for development time), 3) Follow with conditioner, then rinse Liquid Gel technology enriched with UV filter and Vitamin E Derivative, for long-lasting radiance, colour, and shine Contents: x1 Colouring gel, x1 Developer Cream, x1 Post Colour Conditioner, Magnetic Plum 3.16